I read a statistic recently that on an average day, there are more than 1 million blog posts being published online. I believe it. The truth is when you choose to create and author a blog, you begin as a tiny fish in a very large ocean full of voices, faces, and ideas. It is unlikely that your blog will become a great blue whale, if you get what I mean. However, just like the ocean, the blogosphere is a diverse ecosystem. It is the result of all our efforts, big and small, which collectively create the rich variety of entertainment, inspiration and information available online. In this way, the voice of a little fish counts very much. What is your voice saying as you speak into the great blue?
As a lifestyle/personal blogger I have found that teaching and answering a need is an effective way to have my own little voice heard. Good information has the potential to be passed along far beyond your school of fish, read by people living in countries you'll never visit, utilized by people you'll never meet. Even more fascinating is the thought of how those initial readers will bring the knowledge you've shared into their own worlds, giving it life outside the confines of a computer screen.
Your blog gives you the chance to affect people. It can be something as simple as sharing an heartfelt story, bringing positive energy into someones day with an infectiously bright attitude, giving instructions on how one can be resourceful or creative, posting a beautiful photo, sharing your struggles & successes, or offering answers to common (or uncommon) questions.
It's a powerful medium if you choose to view it this way. I'm not suggesting that your blog should revolve around some profound content that provides a mind bending experience for anyone who comes across it. I'm saying, simply value and appreciate your blog as a place that gives you the opportunity to contribute to the online experience. What you share can leave a lasting mark, long after you have published it. Be thoughtful, intentional and blog with pride. Your voice has a place. It is more important than you may realize.